About CM.com

CM.com is a global leader in AI-powered Customer Engagement solutions, providing businesses one platform to engage with consumers.

AWARDS & RECOGNITIONS

future digital awards
juniper research
451 research
gartner
frost sullivan
idc

CM.com at a Glance

CM.com (AMS: CMCOM) is a global leader in AI-powered Customer Engagement solutions, providing businesses one platform to engage with consumers.

Our engagement platform empowers marketing, sales, and customer support teams to automate interactions with customers across various mobile channels, seamlessly integrated with payment capabilities that drive sales, attract customers, and boost satisfaction.

annual report 2024

2024 Key Figures

Total Gross Profit: € 83.1 million (+6%)

  1. € 33.7 million Annual Recurring Revenues (+6%)

  2. € 2,818 million total payments processed (+14%)

  3. 19.3 million number of tickets (+4%)

  4. 8.3 billion messages (+18%)

  5. 246.5 million voice minutes (-19%)

Annual Report 2024FY 2024 Key figures

CM.com Facts

Breda, Netherlands

Full-time equivalent

Local presence

Euronext Amsterdam

Core revenue 2024

Local Presence Worldwide

worls map offices

BUSINESSES WHO TRUST IN US

takeaway.com
mediamarkt
bmw group
bmw logo
mini cooper
hellopaisa
radius
etam
cordaid
Tech & Security

Tech & Security

  1. 24/7 monitoring, virtual servers & high speed storage

  2. Privately owned cloud platform and software, developed in-house

  3. Guaranteed scalability, time to market, global redundancy

  4. ISO certified, GDPR compliant, PCI-DSS certified

Making Life Easier, Safer, and More Beautiful

sms highstreet club message

It All Started With 1 SMS

The story of CM.com started back in 1999, with this one message: “Will you join me at Highstreet?”. This was the SMS Gilbert Gooijers sent to Jeroen van Glabbeek.

Starting out as Club Message, co-founders Jeroen and Gilbert introduced sending SMS messages to groups in 1999. This was used to inform visitors of discotheques in the Benelux on guest DJs, time-tables, contests, discounts, and more weekend news; right on the exact moment, it matters for the visitor.

Read the CM.com Story
Work @ CM.com

Work @ CM.com

Fulfill your job with your own insights, skills, and knowledge in an inspiring work environment. Flexible working hours, fresh lunch provided, and many opportunities for personal growth!

We embrace a friendly and professional working environment and want to give you the freedom to shape your own job based on your skills and knowledge.

Do you have what it takes? Find out more about the team you should be part of.

See our open vacancies

Latest articles

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Oct 08, 2025 • AI

Why templated AI agents are a game-changer

In today’s fast-paced world, customers expect instant, seamless service. Whether it’s tracking an order, scheduling an appointment, or managing a return, businesses are under pressure to deliver quick and accurate responses, without driving up costs or overloading their teams. Templated AI agents, powered by agentic AI, are stepping in to meet this challenge.

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Oct 08, 2025 • AI

From chatbots to virtual agents: The natural evolution of customer interaction

Chatbots have been a valuable tool in the automation journey, helping businesses handle simple tasks and provide instant responses to customers. However, as customer expectations evolve and business operations grow more complex, chatbots are no longer enough. The future lies in virtual agents: intelligent, autonomous systems that go beyond the limitations of chatbots to deliver seamless, personalised, and efficient interactions. This isn’t about choosing between two tools; it’s about embracing the natural evolution of automation. In this blog, we’ll explore how virtual agents differ from chatbots, why they represent the next step forward, and what they can deliver for your business.

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Oct 08, 2025 • AI

AI agents: The accelerators of conversational commerce

The way consumers search for and process information online is rapidly changing thanks to AI. Where we used to type in search terms, scroll through dozens of results, and manually filter them, we are now getting used to having conversations. With ChatGPT, Google’s AI features, and other assistants, answers come faster and are more relevant. That same way of interacting is now taking over e-commerce at high speed. For retailers, this is the moment to step in: the web shop as we know it—where customers have to actively search themselves—is giving way to personal conversations that directly lead to action.

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Oct 08, 2025 • HALO

From selection to success: How to choose the right AI platform

An AI platform isn’t just another tool you purchase. It’s the foundation on which your organisation operates and innovates. The choices you make today will shape how you work in the future. While you may start with just a few agents supporting specific use cases, over time more processes will be taken over by agents. That’s why it’s critical to ensure the foundation you lay now is cohesive, scalable, and backed by solid governance and compliance.

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Oct 08, 2025 • AI

How AI agents are about to transform the music and events industry

The live events industry - from sports matches to festivals and concerts - is under pressure. Fans demand more, technology evolves constantly, and internal teams are stretched thin. In this shifting landscape, AI agents aren't here to replace people, but to amplify them - bringing structure, speed, and clarity where it's needed most.

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Oct 08, 2025 • AI

Your AI agent implementation checklist

AI agents aren’t just shaping the future they’re transforming how companies serve and connect with their customers right now. From answering service requests instantly, to guiding shoppers through a purchase, to spotting upsell opportunities in real time, the question is no longer if you should implement AI, but how quickly you can put it to work.

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Aug 18, 2025 • AI

The agentic AI playbook: Unlock ideas for your new digital colleagues

In a world where AI agents are becoming the norm, the real challenge isn’t understanding what they can do but imagining how they can work for you. AI Agents are more than just automation tools; they’re customisable digital colleagues, ready to take on roles tailored to your unique business needs. The possibilities are endless, but it’s not always easy to know where to start. It's time to spark your creativity. From streamlining niche processes to handling tasks you didn’t even realise could be automated, AI Agents can integrate seamlessly into your team. Here are some fresh ideas to inspire your next digital colleague.

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Aug 18, 2025 • AI

How to choose the right AI platform for your business: A strategic guide

Are your customer communication tools keeping up with today’s fast-changing expectations? In a world where seamless, personalised interactions are the norm, choosing the right AI platform has never been more critical. What was once an operational concern for service or marketing departments has now become a core strategic issue for leadership teams. In customer experience focused industries like e-commerce and travel the question is no longer just about improving efficiency, it’s about staying competitive in a market where customer expectations evolve daily.

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Aug 18, 2025 • WhatsApp

Meta's conversions API for marketers: Knowledge is power

In today's competitive digital landscape, data isn't just helpful - it's essential! Tracking data and measuring the results of your marketing efforts should be a vital step in every marketing plan, because marketing success isn’t about who shouts the loudest. It’s about who listens best to their data. That’s why Meta’s Conversions API is an indispensable tool for marketers worldwide.

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